The new year brings great opportunity for progressive organizations committed to developing new, exciting innovations for existing business processes and operations. By far, mobile commerce is the most exciting and innovative advancement available to businesses in 2012 and which EVERY organization should add to their toolbox this year.
In fact, one industry sector that has always been on the leading edge of innovation, creativity and design is the advertising industry. The agency world revolutionized and validated the online medium as a viable and revolutionary channel to drive awareness and lead generation with the capability of "measurement" to validate ROI and campaign effectiveness.
The same industry is now in a perfect position to push the envelope even further with mobile payments. Admeris has been actively supporting many agencies interested in using our revolutionary secure OneTouch mobile payment platform because it finally moves beyond calls to action for awareness and lead generation to completion of a sale. This represents a dramatic leap forward for full service agencies interested in expanding their service portfolio and value proposition in a competitve and difficult business environment.
Large brands and retailers are demanding innovative approaches to cultivating new customer relationships "on deck" (handsets) beyond typical branding initiatives. Both large and small business want to capitalize through smartphones with more sales, better sales conversion, and re-captured revenue that would have been lost in the absence of a mobile payment solution.
Using Admeris' secure OneTouch mobile payment platform, agencies can incorporate QR codes and other marketing tactics to drive "on deck" consumers from initial call to action to a completed sale. For initiatives that require scale and ease of execution, Admeris' development tooklit enables full-service agencies to implement client-branded Admeris-powered OneTouch payment landing pages to help consumers complete a sale quickly and easily without complex account setup, login, or payment page re-directs. Mobile web payments are Admeris-rendered payment pages which properly support over 1300 smartphones and feature phones to make user experience fault-proof. Even better, repeat transactions are simplified by only requiring consumers to enter a CVV or PIN code to make a purchase thereby guaranteeing a seamless mobile use-case which leads to higher sales conversions. For larger clients interested in unique and branded deployments, agencies can use Admeris' in-app payment capability within native applications they build for clients on Android, iOS (iPhone, iPad, iPod Touch) and Blackberry devices.
If you've been sitting on the fence on how best to proceed, contact Admeris and we can walk you through the best approach to serve your clients. If you're a full-service shop and want to add mobile payments to your arsenal, we recommend an Independent Sales Organization (ISO) agreement with Admeris which allows your agency to re-sell our solution to your client list while earning a referral commission on processing revenues over the life of the merchant agreement which your client executes with Admeris.
Now is the time to draw out the battle lines, to plan, to build, to test, and to execute unique conversion models for your clients and to help them capitalize with undiscovered opportunities before their competition does.
We look forward to your call.
You can email us at sales@admeris.com or contact us at 1-866-854-9851 x. 705.
Your happy Admeris team.
